#KimOhNo: Be Grateful That Kim Kardashian Is Bad at Puns

It’s a Kimergency, y’all: Kim Kardashian has named a line of shapewear Kimono. Japanese kimonos are nothing like full-body fat flatteners. They’re imbued with cultural significance that Kardashian is ignoring for the purposes of a confusing pun. They’re no less than the sixth victim of Kim Kardashian’s kwest to kapitalize on kultures not her own. Naturally, people are pissed. You can watch the roast sizzle over at #KimOhNo, which is both a rallying cry for informed discussion about cultural appropriation and a better pun than Kim’s.

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